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This guide shows you how to connect your Instagram business account to Pickcel and display its posts on your digital signage screens.

Prerequisites

Before you begin, make sure you have:
  • An Instagram Business or Creator account
  • Login access to that account, to authorize the connection
1

Search for and create the app

Log in to your Pickcel account. Go to the Apps module and search for Instagram.
Search for Instagram app
Click the Instagram app card, then click Create App in the app details panel.
Instagram app details with Create App button
2

Connect your Instagram account

Under Social Media Connections, click Connect next to Instagram.
Click Connect under Social Media Connections
Log in with your Instagram credentials, then click Allow to authorize Pickcel to read your posts.
Click Allow to authorize Pickcel
Once connected, Instagram shows as Connected, the account appears under Active Connections, and your recent posts load automatically.
Instagram connected, showing recent posts
3

Enter a name and choose a theme

In the Configuration panel, enter a Name for the app so you can identify it later in the Media section. Then choose a Theme.Pick Focussed to show one post at a time, full screen.
Focussed theme, showing only 1 post at a time
Or pick Multi Posts to show several posts together in a grid.
Multi Posts theme, showing up to 6 posts at a time
4

Set the duration and number of posts

Set the Duration (seconds) to decide how long each post stays on screen.
Set duration in seconds
Set Posts to decide how many of your recent posts to include in the rotation.
Set number of posts
5

Configure content moderation (optional)

If you don’t want every post shown automatically, turn on Enable Moderation, then click Refresh and select which posts you want to display. Selected posts get a checkmark and a highlighted border.
Enable Moderation and select posts to display
Keep selecting until you have exactly the posts you want in rotation.
Select more posts to display
Moderation is optional. If you leave it off, all your Instagram posts play automatically, newest to oldest.
6

Create the app

Click Create App to finish. Your Instagram app is now ready to use.
Click Create App
7

Preview the app

Click the app’s thumbnail in Media to preview it. With Focussed, the preview shows one post at a time.
Preview of the Instagram app with the Focussed theme, showing 1 post
With Multi Posts, the preview instead shows up to 6 posts together in a grid.
Preview of the Instagram app with the Multi Posts theme, showing 6 posts in a grid

What’s Next?

The app is saved to your Media library under the name you gave it. Add it to a composition, then schedule and publish it to your screens like any other content.